Here we try and explain what the difference is between embroidery, transfer print and screen printing?



The logo centre specialise in embroidery. We can embroider on most of the items in our online brochure with your design whether it is a company logo, club badge or just text.

We have specialised computerised embroidery machines that can embroider up to 1200 stitches per minute with multiple coloured threads and we only use the best standard of thread.

To enable the machines to embroider the design it has to be what is called in the trade “digitised” and we have special software that can translate complex designs. Once done this enables the machine to embroider your design within minutes and we keep this on file so it’s then ready for your next order. So even if you are into simple or if you are into intricate work there is scope in embroidery.

Our staff have been working with us for many, many years and have a lot of experience with using the embroidery machines. With over 15,000 different designs that we have already embroidered for our customers we like to think that we know how to use the technology to its best advantage. Unlike a lot of workwear suppliers we don’t have to rely on anyone else which gives us the ability to give our customers a high quality finish to the garment with a fast turnaround.

Monogramming – we can embroider individual names if required. It is normally used on the breast under the design or on the opposite breast. Lettering size will depend on the name involved but is usually up to 10 mm high. We will be happy to discuss with you when you order.


If you are a company or a club and already have an established logo then probably a letterhead or compliment slip will be adequate for us to work with, but would prefer a JPEG or EPS file with the Pantone colours if possible.

We may have to alter small parts of your logo (i.e. very fine details or little lettering) To enable the embroidery machine to achieve a high quality finish

For left breast logo most designs fit within an area of 90mm x 90mm. if you require embroidery on a cap your design must be no higher than 55mm tall to fit.

All MAC artwork must be saved to a PC format.

Please advise pantone colours if possible to enable us to match your colours to the nearest thread colour.


Transfer Print

Heat printing, also known as heat transfer printing or cad cut print is the process of applying heat-applied materials to various items (i.e., substrates) with a heat press.

Heat-applied materials contain a heat-sensitive adhesive on one side, when heat is applied by a heat press to the material, the material adheres to the substrate to which it is being applied.

Decorating with a heat press is an easy, cost-effective way and provides the opportunity to personalize small runs at a competitive price.

This can be used on most garments either on the left breast area or the back. It is commonly used on the back of hi-vis vests, various jackets and on small runs of t-shirts, polo shirts and sweatshirts

One garment that we don’t use transfers on is fleece jackets as using a heat press will flatten the fleece and the transfer print will not stick properly

This can be a one colour design or a multi-colour design


We can often manage with a JPEG file but on some occasions we will need better artwork such as a vector file like an EPS but if you don’t have this we can arrange it for you.

Please advise pantone colours if possible.


Screen Printing

Screen printing is normally the preferred option if a large design is required or if you have a large run and is very economical way of personalising your garment.

Screen printing works best on cotton or poly/cotton fabrics like on t-shirts, sweatshirt and polo shirt but can be used on many other garments and products.

It is not normally recommended for coated fabrics such as used in waterproof jackets etc.

One print screen is required for each colour per design, for example a one colour print left breast and a back requires two screens if the design on the front is not exactly the same as the back design.

If your garment is coloured we will need to print a base white (flash print) first so that your design is shown in its true colour without the garment colour showing through the print. This will mean an addition of another colour to the print price i.e. a two colour print design becomes a three colour print due to the flash print.


We want to make your clothing print exactly as you would like to see it and to help us achieve that high standard we need to receive your artwork in the correct format. 

The artwork we require is a colour separated EPS file, fonts must be converted to curves or outlines.

All MAC artwork must be saved to a PC format.

Please advise pantone colours if possible.

If you cannot provided the above artwork please give us what you have and we should be able to organise the correct artwork for you.

Due to the size of the screens and the space needed to store them, we only hold the screens for about a month. If required after this a repeat charge is made to reset the screen up.


To keep your decorated clothing looking good please click here to see our advice on washing your clothing.


For more information on any of the above please contact one of or sales team on 0208 310 3030 or email us on